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Introduction to Web Marketing

ID : 845   
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Taking a business online? Get introduced to web marketing strategies and how to set-up your website to grow your business. This course will introduce you to organic, paid, and social media tools and how to best use each for your business. You'll learn practical ways to market a website including how to track growth with analytics and how best to use and evaluate vendors and contractors.
Course Level: Beginner
Prerequisite Knowledge/Activity to come into this class:
  • Have a website or building one 
You Will Learn:
  • What is search engine optimization and social media marketing and how it can help grow your business
  • Purpose of each page on your website
  • Online advertising options such as Google AdWords
  • What is Google analytics and how it can help your business
 Who Should Attend
  • Anyone who wants a) an introduction to internet marketing, b) an understanding of how to build and market a website, and c) to know what web marketing options are available
  • Building an online business or looking to hire a vendor or contract to build or manage your website
  • Business owners, managers, sales or marketing staff

Class Details

1 Sessions

LBCC - LAC, O2 Bldg

Mark Hawks 

Class Fee: 


Registration Closes On
Thursday, April 5, 2018 @ 12:00 AM

Schedule Information

Date(s) Class Days Times Location Instructor(s)
4/5/2018 - 4/5/2018 Daily - Thu 6:00 PM - 8:00 PM Long Beach, LBCC - LAC, O2 Bldg  Map Mark Hawks