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Email Marketing - Basics and Best Practices for Communicating with Customers to Drive Sales

ID : 842   
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This class provides you with the fundamentals to build strong email marketing campaigns which can also be applied to your social media, mobile, and analytics strategies to help create a unified integrated marketing plan for your business.  
A strong email marketing campaign can make or break your business. It is a form of direct marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience. Email can be an effective marketing and outreach tool if done correctly with today’s multi-channel marketing options.
Course Level: Beginner
Prerequisite Knowledge/Activity to come into this class:
  • What type of business you want to start
  • Whether you want to be service or product focused
  • Must have attended SBDC orientation 
You Will Learn:
  • How writing a business plan helps you to plan ahead
  • How writing a business plan helps you identify resources
  • How writing a business plan helps you focus on key areas of your business
  • How writing a business plan helps prepare you for any potential problems and opportunities
 Who Should Attend
  • Individuals in the planning stage of their business
  • Individuals who own a small business but may have never written a business plan
  • Anyone who wants to know more about what starting a business requires
  • Individuals trying to evaluate whether or not their business idea is viable
  • Anyone wanting to brush up on business fundamentals

Class Details

1 Sessions

LBCC - LAC, O2 Bldg

Lindsey Carnett 

Class Fee: 


Registration Closes On
Tuesday, March 20, 2018 @ 12:00 AM

Schedule Information

Date(s) Class Days Times Location Instructor(s)
3/20/2018 - 3/20/2018 Daily - Tue 6:00 PM - 9:30 PM Long Beach, LBCC - LAC, O2 Bldg  Map Lindsey Carnett